Retargeting Basics for Online Merchants

Ecommerce Tips and Advice

Mon, 08 Feb 2016 13:30:30 +0000

As online shoppers, we’ve all experienced it: while window shopping on a website, you decide you’re not quite ready to make a purchase and go back to skimming Buzzfeed articles. As you continue to browse the internet, you notice the products you just finished browsing hovering at the edge of your screen. How did this […]

The post Retargeting Basics for Online Merchants appeared first on EN - Ecommerce blog by PrestaShop.

 

First steps to using video on Social Media

Ecommerce Tips and Advice

Mon, 08 Feb 2016 11:01:28 +0000

We’ve all done it: one minute, you’re having a quick scroll through Facebook, and the next you’re 30 minutes into a video binge. You’re living proof: videos not only help attract customers’ attention, but when done correctly, they can help companies build up their brand on social media. Today, find out how you can start […]

The post First steps to using video on Social Media appeared first on EN - Ecommerce blog by PrestaShop.

 

Lookbook: Ecommerce Design Inspiration for 2016

PrestaShop News

Wed, 03 Feb 2016 14:29:51 +0000

The most successful PrestaShop online stores all have something in common: well thought-out design and outstanding images for backgrounds and products. The 2016 PrestaShop Lookbook features a selection of 24 examples of carefully chosen user interfaces, intelligent and use of color, and best practices, all of which drive conversions. Find inspiration in the most elegant […]

The post Lookbook: Ecommerce Design Inspiration for 2016 appeared first on EN - Ecommerce blog by PrestaShop.

 

The merchant’s guide to Super Bowl 50

Ecommerce Tips and Advice

Wed, 03 Feb 2016 13:30:40 +0000

The Super Bowl is the crowning night of America’s favorite pastime. Each year, football fans tune in to see who will take home the coveted Vince Lombardi Trophy, and the rest of America hangs around for the legendary commercials. Whether you’re a die-hard fan or dread Sunday nights in winter, we’re sharing 5 marketing ideas […]

The post The merchant’s guide to Super Bowl 50 appeared first on EN - Ecommerce blog by PrestaShop.

 

3 Essential Tips For Launching A Profitable Rewards Program [Infographic]

Ecommerce Tips and Advice

Tue, 02 Feb 2016 15:48:06 +0000

When you launch a store, your focus should be on customer acquisition. But at some point, your traffic and sales will start to plateau. If you’re at that point already, it’s time to turn your attention to customer retention. Today’s guest blogger, Darren DeMatas, co-founder of Selfstartr, an ecommerce consulting company helping merchants launch their […]

The post 3 Essential Tips For Launching A Profitable Rewards Program [Infographic] appeared first on EN - Ecommerce blog by PrestaShop.

 

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