3 Reasons why UGC is good for ecommerce

Ecommerce Tips and Advice

Thu, 28 Apr 2016 13:30:22 +0000

Why do people shop online? Mostly for convenience. But the novelty of being able to buy anything and everything from the comfort of their own homes has long worn off for many consumers. We are now looking for the innovative, the quirky, the original and really outstanding shopping experiences that are as good or better […]

The post 3 Reasons why UGC is good for ecommerce appeared first on EN - Ecommerce blog by PrestaShop.

 

How to Audit Your Own Blog Posts

Ecommerce Tips and Advice

Thu, 28 Apr 2016 11:30:53 +0000

We’ve all been trained to shudder at the mention of an “audit.” Whether it’s a government agency combing through your taxes, or a boss checking all the records in your workplace, audits are usually stressful and time-consuming. In reality, an audit is nothing more than a checkup to make sure everything is working the right […]

The post How to Audit Your Own Blog Posts appeared first on EN - Ecommerce blog by PrestaShop.

 

The Power of Great Product Content

Ecommerce Tips and Advice

Tue, 26 Apr 2016 11:30:26 +0000

How many products do you sell? If you offer more than one product, you may find yourself working tediously to put together information for each item. Hundreds of products later you might find yourself asking, “Is this worth it?” To help us demonstrate the power of having great product content we’ve asked Michelle from Salsify […]

The post The Power of Great Product Content appeared first on EN - Ecommerce blog by PrestaShop.

 

5 tips for better email campaigns

Ecommerce Tips and Advice

Thu, 21 Apr 2016 11:30:06 +0000

With 61% of customers still happy to receive promotional emails, this form of communication should be high on your list of marketing priorities. But the bar is higher than ever for what constitutes a quality email, so we’ve identified five things you can do to improve your email campaigns and stand out in the inbox. […]

The post 5 tips for better email campaigns appeared first on EN - Ecommerce blog by PrestaShop.

 

How conversational commerce will change your business

Ecommerce Tips and Advice

Thu, 21 Apr 2016 09:30:43 +0000

Conversational Commerce is rapidly becoming a big buzzword like mobile and multichannel commerce before it. Chris Messina (the guy who brought us the hashtag) wrote an influential post earlier this year about 2016 being the year of conversational commerce. WhatsApp’s announcement that it’s moving into B2C communication and Facebook having done the same with Messenger […]

The post How conversational commerce will change your business appeared first on EN - Ecommerce blog by PrestaShop.

 

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