Improve the performance of your e-mail marketing campaigns using an effective prospect database!

Ecommerce Tips and Advice

Thu, 16 Feb 2017 06:00:03 +0000

Sending e-mails as often as possible to the highest number of customers possible… That’s a reaction that’s still ingrained, but it can actually cause opening and click rates to fall! The golden rule for boosting campaign results is to put together a top-notch prospect database and qualify it as often as possible! Our e-mail marketing [...]

The post Improve the performance of your e-mail marketing campaigns using an effective prospect database! appeared first on EN - Ecommerce blog by PrestaShop.

 

Boost your e-commerce traffic with content

Ecommerce Tips and Advice

Wed, 15 Feb 2017 10:41:49 +0000

Blogs, social networks posts, newsletters—a handful of ways exist to reach your target audience and attract them to your online store.To succeed, you’ll need to come up with some relevant and original content! Start by taking an interest in your target group. Consider them above all to be a community united by common interest, and [...]

The post Boost your e-commerce traffic with content appeared first on EN - Ecommerce blog by PrestaShop.

 

Five tips to choose the right payment method to grow your online store

PrestaShop Partners

Wed, 08 Feb 2017 13:00:02 +0000

The popularity of an online shop amongst consumers depends increasingly on the selection of payment methods available. At the end of an order process, customers want a selection of payment methods that they like to use and that are both simple and practical. Customers will only complete a purchase and be satisfied with their shopping [...]

The post Five tips to choose the right payment method to grow your online store appeared first on EN - Ecommerce blog by PrestaShop.

 

5 modules for optimizing sales

Ecommerce Tips and Advice

Tue, 07 Feb 2017 13:55:45 +0000

You’ve created a PrestaShop store and selected a popular and trustworthy payment method for customers. You’re also offering buyers delivery services that can match any profile—from the thriftiest to the most hurried—and your store’s design is adapted to your product universe. Congratulations! You’re ready to speed up sales on your online store. Check out these [...]

The post 5 modules for optimizing sales appeared first on EN - Ecommerce blog by PrestaShop.

 

4 Mistakes That Make You Lose Money With Cart Abandonment

PrestaShop Partners, abandoned shopping carts, Ecommerce, email remarketing, retargeting

Tue, 07 Feb 2017 08:55:02 +0000

Cart abandonment costs online merchants trillions of dollars worldwide. There’s no such thing as a 0% shopping cart abandonment rate. But by applying the best practices in cart recovery, you can convert one out of four lost shoppers into sales. How? Learn from some of the most common mistakes online merchants make when trying to [...]

The post 4 Mistakes That Make You Lose Money With Cart Abandonment appeared first on EN - Ecommerce blog by PrestaShop.

 

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