Maptiteculotte.com: an original concept that became a success story

Success Stories

Mon, 25 May 2015 13:30:41 +0000

Lingerie-lover Charline Goutal is an entrepreneur to the core who quickly identified something missing in her favorite sector. “I was looking for lingerie that I wanted to wear every day, but all I could find was a limited selection of classic little cotton panties, and they weren’t exactly aesthetically pleasing.” And so the idea for […]

The post Maptiteculotte.com: an original concept that became a success story appeared first on EN - Ecommerce blog by PrestaShop.

 

10 Key Steps For A Successful Email Campaign

Ecommerce Tips and Advice

Thu, 21 May 2015 13:30:29 +0000

First things first: stop thinking about email campaigns as relics of a bygone era that are falling into decline. Only poorly designed and badly prepared campaigns end up like this. These days, up to 10% of e-commerce transactions come entirely from email campaigns, which means that any company that wants to sell online has to […]

The post 10 Key Steps For A Successful Email Campaign appeared first on EN - Ecommerce blog by PrestaShop.

 

3 reasons USPS is great for eCommerce shipping

PrestaShop Partners

Wed, 20 May 2015 15:24:03 +0000

When most companies need to ship packages, they usually turn to what they know – UPS or FedEx. These two carriers are the first choice for many companies because have built their reputation with great marketing and do a great job overall. However, there is an overlooked, often under-appreciated alternative that may be worth your […]

The post 3 reasons USPS is great for eCommerce shipping appeared first on EN - Ecommerce blog by PrestaShop.

 

Part 2: 7 customer fears and how to address them

Ecommerce Tips and Advice

Tue, 19 May 2015 08:59:12 +0000

Shoppers are more discerning and demanding than ever thanks to their increased experience with online merchants–they’re also better at telling a fake from the real deal. In part 2 of our article on responding to customer fears, we address some of the more practical details that make shoppers hesitate to click through to checkout. 1. […]

The post Part 2: 7 customer fears and how to address them appeared first on EN - Ecommerce blog by PrestaShop.

 

6 Simple Content Ideas for your About Us Page

Ecommerce Tips and Advice

Mon, 18 May 2015 08:44:44 +0000

If you’re like most writers, you find that writing about yourself always seems impossible. No matter how long you stare at the blank page, simply thinking about writing content about yourself brings on a bout of writer’s block. It’s probably the reason the content for your About page has gone unfinished… until now. Today we’re […]

The post 6 Simple Content Ideas for your About Us Page appeared first on EN - Ecommerce blog by PrestaShop.

 

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