SEO for Ecommerce Website Redesign

Ecommerce Tips and Advice

Mon, 26 Jan 2015 13:30:54 +0000

So you’re planning a website redesign. Maybe you’re migrating from one platform to another or upgrading from an old version of your current ecommerce software. In either case, you’re probably up to your ears in fonts and photos, but you can’t forget about your SEO ranking. To be sure the new version of your online […]

The post SEO for Ecommerce Website Redesign appeared first on EN - Ecommerce blog by PrestaShop.

 

How omni-channel marketing can help your small business

Ecommerce Tips and Advice

Mon, 26 Jan 2015 13:30:17 +0000

The retail experience is changing as customers turn to their phones, tablets and laptops for their shopping needs. According to a Forrester survey, 70% of shoppers used a mobile phone to research in-store purchases; an MIT report found that 80% check prices online before buying in a store. As a result, the concept of “omni-channel” […]

The post How omni-channel marketing can help your small business appeared first on EN - Ecommerce blog by PrestaShop.

 

4 Golden Rules for Optimizing Your Payment Page and Boosting Conversion

Ecommerce Tips and Advice

Thu, 22 Jan 2015 07:00:37 +0000

Most customers who go into a brick and mortar spend some money before they leave. But typically only a small percentage of Internet users make a purchase. How can you improve your conversion rate? That’s the question that every merchant asks themselves. Site design, videos, and multiple product photos with different angles all have a […]

The post 4 Golden Rules for Optimizing Your Payment Page and Boosting Conversion appeared first on EN - Ecommerce blog by PrestaShop.

 

Counter-Intuition: Why a Tighter Selection Means More Sales

Ecommerce Tips and Advice

Wed, 21 Jan 2015 10:00:35 +0000

When you sell online, it’s tempting to want to carry as much as you can in your store – after all, more products equals more sales – right? The more products you have, the greater the likelihood that someone browsing your store will find something they want or like, and buy it – right? Sure […]

The post Counter-Intuition: Why a Tighter Selection Means More Sales appeared first on EN - Ecommerce blog by PrestaShop.

 

3 Remedies for the Post-Holiday Ecommerce Sales Slump

Ecommerce Tips and Advice

Tue, 20 Jan 2015 09:33:41 +0000

Christmas may be over and gone, but opportunities for making online sales aren’t. In fact, the post-holiday season is more interesting than ever for ecommerce stores, thanks to the rise in popularity of gift cards and online shopping in general. Many shoppers eschew holiday sales entirely for certain items, instead waiting to pounce after the […]

The post 3 Remedies for the Post-Holiday Ecommerce Sales Slump appeared first on EN - Ecommerce blog by PrestaShop.

 

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